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#LGBTBizTech Conference Schedule 2015/2016






April 20, 2015
09:00 AM
11:15 AM


Jenn T. Grace - Professional Lesbian
Jenn T. Grace

Professional Lesbian


LGBT Entrepreneurs and Laying the Marketing Foundation for Your Business
As an LGBT entrepreneur you will face adversity your straight counterparts will not. This session will lay the foundation of the history of LGBT people in business and advertising, while providing real life suggestions for how you can leverage your unique LGBT identity in your marketing. Discover how to move past the belief that the LGBT community is monolithic and shift your focus toward how you can uniquely market to individual subsegments of the community. You'll learn why an integrated and inclusive marketing approach that is authentic to you, is your best marketing asset. You'll also learn strategic ways to grow your start-up through strategic delegation and leveraging technology resources.

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Additional Speakers for this Presentation
Diane Conklin - Complete Marketing Systems
Diane Conklin

Complete Marketing Systems
Sarah Prager - Quist
Sarah Prager


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