#LGBTBizTech Conference Schedule 2015/2016

#LGBTBizTech Speaker Profile

LinkedIn Group

Stuart Brockington - Here Media (Senior Director, Integrated Advertising)
With 15 years of integrated marketing and media experience, Stuart Brockington is known for his strategic ingenuity and creative business development. As Senior Director, Integrated Advertising with Here Media, he constructs and implements custom integrated marketing partnerships for more than 120 marketing partners. Stuart is featured as one of ADWEEK's 2015 "New Publishers & Innovators" and recognized as Salesperson of the Year for his contributions in 2014. Stuart gravitates to opportunities of connectivity and audience development through engaging editorial and user-generated content.
  - Website: http://www.heremedia.com


Conference Presentations

12th Annual LGBTQ Marketing & Advertising Symposium - June 20, 2019

April 23, 2015
03:05 PM
to
03:30 PM


2015 Digital Media Trends

Here Media/Joe Landry, will define and provide insights on current examples of emerging digital strategies and platforms-digital display, video, mobile/tablet, social media, native and programmatic marketing solutions. This presentation will provide attendees with an overview and of each media platform, their representation within the global digital media mix and share specific examples of successful LGBT marketing strategies and case studies.

Takeaways
  - Share comprehensive 2015 global updates and trends as reported by WSJ, Nielsen, comScore,
    Zenith Optimedia, IAB, E-marketer & Advertising Age
  - Identify specific successful LGBT marketing examples that represent each digital platform through
    Here Media case studies and proven best practices
     - Marriott International
     - American Express
     - Gay Europe Inside & OUT
     - Wells Fargo
     - Gillette
  - Education on the current state of Global digital advertising and how the general and LGBT markets
    are focusing on these components within digital media.

View Complete Conference Agenda



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